Post by account_disabled on Feb 28, 2024 4:51:59 GMT -5
Generating site traffic through social media campaigns is certainly one of the most effective ways you have available to reach new users and make your project known online. You will surely have already created specific campaigns with the aim of clicking on the link that leads to your company website, so defining the budget will certainly be simple. Essentially it involves considering the average CPC and multiplying it by the visits you want to obtain on your website: you will thus obtain the budget necessary to achieve the objective. What to do if, in addition to visits, you want to generate conversions ? In this case I invite you to analyze the conversion rate of your website to determine the amount of traffic necessary to generate a certain number of conversions.
Here again is an example: if your site has 25,000 visits per month and a 2% conversion rate, then you will receive approximately 500 conversions Norway Phone Number per month. If we consider a cost per click, for example, of 0.50 cents, to have 500 conversions you will have to spend at least 250 euros. Some trends for 2019 The Social Media Trend is also positive for 2019 : From 2017 to 2018 we had a growth of 6.50% From 2018 to 2019, growth of 5.70% is expected The average investment of brands on social media is also growing and if in 2011 the investment amounted to just 29 million euros,
After just 7 years the capital spent on advertising on social media has now reached 357 million euros. An increase of 1200%, with growth of 23% from 2017 to 2018 and with growth forecasts for 2019. Other trends for 2019 will be: Greater stance taken by big brands More consumer engagement More chatbots and greater personalization with 1 in 2 companies and 1 in 3 professionals having a chatbot to manage communication in their absence Greater depth and use of social listening tools We just have to wait and see what this upcoming.
Here again is an example: if your site has 25,000 visits per month and a 2% conversion rate, then you will receive approximately 500 conversions Norway Phone Number per month. If we consider a cost per click, for example, of 0.50 cents, to have 500 conversions you will have to spend at least 250 euros. Some trends for 2019 The Social Media Trend is also positive for 2019 : From 2017 to 2018 we had a growth of 6.50% From 2018 to 2019, growth of 5.70% is expected The average investment of brands on social media is also growing and if in 2011 the investment amounted to just 29 million euros,
After just 7 years the capital spent on advertising on social media has now reached 357 million euros. An increase of 1200%, with growth of 23% from 2017 to 2018 and with growth forecasts for 2019. Other trends for 2019 will be: Greater stance taken by big brands More consumer engagement More chatbots and greater personalization with 1 in 2 companies and 1 in 3 professionals having a chatbot to manage communication in their absence Greater depth and use of social listening tools We just have to wait and see what this upcoming.